Luxury Estate for Discerning Buyers
A premium Doylestown estate offering 5,400+ sq ft of luxury living with professional office space, guest accommodations, and 10+ acres of privacy - perfect for executives, multi-generational families, and home entrepreneurs.
The Executive Relocator
Who They Are
High-income professionals relocating from major metros like NYC, NJ, or DC. Includes attorneys, doctors, remote executives, or entrepreneurs aged 35–65.
They prioritize convenience, space, and status. Want a turnkey luxury home with room to host clients or guests. Love dual-purpose spaces and outdoor living.
Pain Points
City burnout, lack of land/privacy, limited in-law or guest accommodations, poor work-from-home options.
What Motivates Them
The estate layout offers a primary residence plus business-capable extras: a professional office with waiting room and private entrance, studio, or guest house setup. The barn, patio, and 10-acre parcel provide both prestige and practicality. Commute options to NYC or Philly seal the deal.
Communication Preferences
High-quality emails with virtual walkthroughs, LinkedIn retargeting, and branded property websites. Prefer precision over fluff.
The Multi-Gen Household Buyer
Demographics
High-earning families living with aging parents, returning adult children, or live-in help. Often two-income households with hybrid work routines.
Psychographics
Seek long-term living solutions that blend privacy with connection. Want lifestyle-enhancing amenities like a sauna, gourmet kitchen, and space for an au pair or housekeeper.
Pain Points
Tired of being cramped or navigating awkward living setups. Need thoughtful separation for family dynamics and flexibility for life changes.
Buying Motivation
The 2,000 sq ft addition is a game-changer: easily used as an in-law suite, teen retreat, exercise room, or playroom. ADA-modified bath supports aging-in-place goals. The 2 extra bedrooms offer bonus capacity.
They're not just buying a home—they're future-proofing life for 3+ generations under one roof. They respond best to Instagram carousel ads, relatable Reels showing real-life uses of flex spaces, and in-person tours.
The Luxury Homepreneur
Demographics
Mid-to-high net worth individuals operating a business or creative studio from home. Includes wellness coaches, therapists, artists, boutique owners, or influencers.
Psychographics
Driven by freedom, aesthetics, and functional design. Love homes that inspire work and allow room for content creation, clients, or side ventures.
Pain Points
Need privacy for business without leasing commercial space. Frustrated by HOA rules or lack of zoning flexibility.
Buying Motivation
The home offers a separate professional office, studio, rental suite (pending township), and large entertainment area for client events or workshops. The barn could double as a creative venue or inventory storage.
They want space to live well, earn well, and entertain—all under one roof. They prefer Reels, email storytelling, TikToks, and influencer-style walkthroughs.
Campaign 1: Executive Relocator
Core Message
This isn't just a home — it's a statement. Luxury, privacy, and the power to work or host at a professional level. Whether you need a home office with a separate entrance or guest quarters that rival boutique hotels, this estate delivers.
Marketing Channels
- Direct email with video tour
- LinkedIn ads targeting C-suite & legal professionals in NYC/NJ
- High-end property portals (e.g., Mansion Global, Luxury Portfolio)
Content Suggestions
- Professional video walkthrough highlighting the office suite and barn
- A "Commute to Philly/NYC" map graphic
- Blog post: "Why Executives Are Leaving the City for Bucks County"
Call-to-Action
"Schedule your private estate tour today — and see how this home works as hard as you do."
Ad Copy Example: "POV: You just discovered the perfect blend of prestige, space, and professional functionality."
Visual Suggestions: Drone shots showing the estate's scale, interior photos of the office suite, patio, and chef's kitchen, luxury finishes and technology (EV charger, Thermador, etc.)
Campaign 2: Multi-Generational Household Buyer
1
Core Message
One home, endless possibilities. Whether you're welcoming back a grown child, supporting an aging parent, or just want to spread out — this estate gives every generation their space, privacy, and comfort.
2
Marketing Channels
Instagram Carousels and Reels, Facebook ads targeting local multi-home buyers, Home search portals with family filter features
3
Content Suggestions
Reel: "One Home. Seven Ways to Live In It." (Show suite options), Photo carousel: "Teen Suite, In-Law Wing, Au Pair Quarters? Yes.", Local testimonial content: "Why we chose Doylestown for our multi-gen move."
4
Call-to-Action
"Book a showing and tour the home that keeps your future flexible."
Ad Copy Example: "Your life evolves. Shouldn't your home keep up? This Doylestown estate is built for real-life flexibility."
Visual Suggestions: Floorplan overlays showing suite setups, sauna, entertainment area, backyard space, peaceful outdoor scenes for emotional resonance
Campaign 3: Luxury Homepreneur
Core Message
You need more than space — you need freedom.
Marketing Channels
TikTok & Instagram Reels, YouTube Shorts, Local newsletters
Content Suggestions
Day-in-the-life content, studio sneak-peeks, behind-the-scenes
Call-to-Action
"DM us to tour your dream homepreneur setup."
Ad Copy Example: "This is how you dominate from home — office, guest space, studio, and land to grow on."
Visual Suggestions: Clips of the private office entrance, studio space, and serene outdoor scenes. Highlight the patio as a potential event space. Showcase EV charger, generator, and barn as entrepreneurial bonuses.
Email Campaign: Executive Relocator
Subject Line: "POV: You just found the home that works as hard as you do"
You've worked hard to build your career — now it's time for a home that matches your pace, your standards, and your lifestyle.
This Doylestown estate is more than a luxury home. It's a smart move. With over 5,400 sq ft, a private office suite with its own entrance, two full kitchens, and 10+ acres to grow, it's ready for how you live and work.
Want privacy, presence, and flexibility in one place? You just found it.
Let's schedule your private estate tour — it's worth seeing in person.
Instagram/Facebook Caption
Hook: Work from home has never looked like this.
Body: This Doylestown estate gives you more than just space. Think separate guest quarters, a private office with its own entrance, and over 10 acres just minutes from major roads to NYC and Philly. It's luxury built for your lifestyle — with two full kitchens, a sauna, and a barn that flexes with your vision.
Hashtags: #ExecutiveLiving #LuxuryEstate #DoylestownRealEstate #WorkFromHome #PhillyHomes
Graphic Overlay Text Suggestion: "Live. Work. Thrive."
CTA: DM to book your tour or request the full feature sheet.
Reel Script & Email: Multi-Generational Buyer
Reel Script - Executive Relocator
Spoken style for engaging video content
Email - Multi-Generational Buyer
Subject line and compelling body text
Instagram/Facebook Caption
Social media content for multi-gen buyers
Reel Script – Executive Relocator: "Let me ask you something. What if your home office didn't feel like an afterthought? What if your entire home worked like a dream — for business, for hosting, for living full-out? This Doylestown estate has a separate office entrance, two kitchens, and over 10 acres of privacy. This isn't just a place to live — it's a place to thrive. If that's what you're after, let's book your private tour."
Email – Multi-Generational Buyer: Subject Line: "This home bends with your life — not the other way around" Body: What if one home could grow with you? This Doylestown estate was built for exactly that. From in-law suites to au pair quarters, teen hangouts to guest retreats — the 2,000 sq ft addition gives your entire household the space it deserves. Add in a chef's kitchen, backyard for days, and luxury finishes throughout, and this becomes more than a house. It's your long-term plan. Ready to see it in person? Let's schedule your private showing today.
Social Media Content: Multi-Generational Buyer
Instagram/Facebook Caption – Multi-Generational Buyer
Hook: One home. Endless ways to live in it.
Body: Got an aging parent? Teen who wants space? Au pair, returning college grad, or guests on rotation? This Doylestown estate flexes for every chapter. Think private suite with its own kitchen and bath, gourmet main kitchen, backyard paradise, and plenty of room to spread out.
Hashtags: #MultigenerationalLiving #DoylestownHomes #EstateLiving #InLawSuite #FlexibleFloorplan
Graphic Overlay Text Suggestion: "Suite Life, Every Generation"
CTA: Tour it now and see how your family fits.
Reel Script & Email: Luxury Homepreneur
Reel Script - Multi-Gen
Spoken flow, NLP-style content for video
Email - Homepreneur
Subject line and compelling body text
Social Media
Instagram/TikTok caption content
Reel Script - Homepreneur
Emotionally driven spoken content
Reel Script – Multi-Generational Buyer: "What if your home didn't just hold everyone — but actually worked for everyone? This Doylestown estate has a private suite that's perfect for in-laws, teens, or even live-in help. With two kitchens, four bathrooms, and over 10 acres, there's space for every story you're living. Let's set up a tour that fits your schedule."
Email – Luxury Homepreneur: Subject Line: "You're about to unlock the perfect setup for life and business" Body: Imagine a home that doesn't just fit your lifestyle — it fuels your business too. This Bucks County estate delivers it all: a separate entrance office with waiting room, full guest suite for clients or staff, two full kitchens, and 10+ acres to create, grow, and entertain. Whether you run a brand, a studio, or a wellness business, this space makes your vision real. Let's schedule your tour — and show you the setup your business deserves.
Social Media Content: Luxury Homepreneur
5,400+
Square Feet
Of luxury living and working space
10+
Acres
For privacy and creative freedom
2
Full Kitchens
For living and entertaining
4
Bathrooms
Including ADA-modified options
Instagram/TikTok Caption – Luxury Homepreneur
Hook: Built for business. Designed for life.
Body: This isn't just where you live — it's where you lead. With its own office suite, studio potential, rental-ready guest wing, and two full kitchens, this Doylestown estate is your dream workspace in disguise. Imagine brand shoots on 10+ acres, client meetings in the sunroom, and relaxing in your sauna after launch day.
Hashtags: #HomeBusinessHQ #LuxuryEntrepreneur #LiveAndWork #EstateForCreators #BucksCountyLiving
Graphic Overlay Text Suggestion: "Your Brand, Your Estate"
CTA: Want the full video tour? DM me and I'll send it over.
Reel Script: Luxury Homepreneur